The Corporate Documentary

The Corporate Documentary

Does your company have a story?  I’ll bet it does.  And a Corporate Documentary video is the way to tell it. Chances are you probably know some corporate stories already: Apple Computer started out in Steve Job’s garage on a strange homemade wooden contraption. Famous...

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Branding Your Business

Branding Your Business

BRANDING. If we had one word to describe the most important thing in your business, that word would be branding. Branding is how you build loyalty and gain repeat customers, and it is critical for the success of any business. If someone says “Nike” to you, what comes...

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The Importance of Live Event Videos

The Importance of Live Event Videos

Live event videos are a key element to the success of your conference.

You’ve spent so much time organizing the event – not to mention money on travel, hotels, food, and entertainment – so you should think seriously about spending a portion of your budget for one or two videos that will enhance the effectiveness of all that effort and expense.

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Preparing for a Video Interview

Preparing for a Video Interview

Three Tips for Being Interviewed on Video I have to be interviewed on video??!!! I’m not good at that…. I hate that….it scares me to death!!!! OK, calm down, it’s not as bad as all that. We have coached hundreds people through their first time interviews for years and...

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TWO CAMERA INTERVIEW SHOOT

TWO CAMERA INTERVIEW SHOOT

In producing corporate and business videos, it is often necessary to shoot interviews with the business owner or other principals. Since this element is such an important part of the video, we are constantly developing new ways to keep our client interviews looking...

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Texas Production Roundup

One Man Band Video Production What a great event!  This week Kathryn and I were honored to participate as panelists at the Texas Production Roundup at the Grapevine Convention Center.  The topic we discussed was working as a "one man band" video production entity.  It...

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Show and Tell Video

We had a great time on Saturday in beautiful Lucas, Texas at the studios of PhotoElectric.  Thanks to Steve and Jane McGregor for their generosity in hosting such a wonderful event!  Their annual video show and tell is a good platform for video producers and directors...

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